Text fields in Picturepark have an additional option to render Markdown, which is a well-known syntax supported by various systems. Using Markdown in text fields allows basic formatting of descriptions, press kit content, or product descriptions, to highlight specific areas or structure longer text areas. 

Picturepark uses the following component: https://markdown-it.github.io which offers an online demo. Please ensure that all plugins (checkboxes at the top) are disabled as Picturepark does not support any plugins for now.